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Education

• Ph.D., University of South Florida
• MBA, Florida Institute of Technology
• BS, Florida State University

Specializations

• Materialism
• Marketing and older consumers
• Symbolic meaning in possessions
• Person-object relations
• Interpretive research

Dr. Curasi's primary area of interest deals with older consumers and their possessions. She has studied family heirlooms and the meanings of those possessions that are understood and shared within their owning family. Dr. Curasi has also done a great deal of work to better understand the motivations and preferences of older consumers in the marketplace.

Publications

• Curasi, Carolyn Folkman; Linda L. Price, and Eric J. Arnould, "How Individuals' Cherished Possessions Become Families' Inalienable Wealth," (Dissertation Research), Journal of Consumer Research, Vol. 31 (December, 2004).
• Hogg, Margaret K., Carolyn Folkman Curasi, and Pauline Maclaran, "The (Re)-configuration of Production and Consumption: An Examination of the Role Status Transitions of Empty Nest Women," Consumption, Markets and Culture, forthcoming, (2004).
• Moschis, George, Carolyn Folkman Curasi, and Danny Bellenger, "Patronage Motives of Mature Consumers in the Selection of Food and Grocery Stores." Journal of Consumer Marketing, (Winter, 2004).
• Moschis, George, Carolyn Folkman, and Danny Bellenger, "Restaurant-selection Preferences of Mature Consumers," Cornell Hotel and Restaurant Administration Quarterly, Vol. 44, No. 4, (2003), 51-60.
• Curasi, Carolyn Folkman, Linda L. Price and Eric J. Arnould, "Understanding the Intergenerational Transmission of Cherished Possessions: Insights for Estate Planning, Trust Officers and Other End of Life Professionals." Journal of Financial Services Marketing, Vol. 7, No. 4, (2003), 369-384.