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Wesley J. Johnston is the CBIM RoundTable Professor of Marketing and director of the Center for Business and Industrial Marketing in the Robinson College of Business at Georgia State University. He received his BA in Economics from the University of Pittsburgh, an MA in Psychology from Ball State University, and an MBA and Ph.D. in Marketing from the University of Pittsburgh.

Professor Johnston's research interests include application of the behavioral sciences to marketing in the areas of business-to-business marketing and organizational buying behavior. Customer relationship management and sales force automation, especially in international markets, are also research interests to Professor Johnston. His dissertation entitled "Communication Networks and Influence Patterns in Industrial Buying Behavior" won first place in the American Marketing Association's doctoral dissertation competition. Currently, he is studying key account relationship marketing CRM. He is also participating in a multi-country project to define global contemporary marketing practices.

His research has been published in the Journal of Marketing, the Journal of Consumer Research, the Journal of International Business Studies, the Journal of Business-to-Business Marketing and numerous other publications. He was selected as one of the best researchers in marketing by a recent poll of marketing department chairmen in U.S. universities. His number of publications places him in the top three researchers in business-to-business marketing in the world. In 1997 and 2003, he won the Robinson College of Business' faculty recognition award for research. He has authored or co-authored six books with Managing Salespeople: A Relationship Approach being the most recent.