44th American Marketing Association Sheth Foundation Doctoral Consortium: Managing Brands and Customers for Profit - June 11-14, 2009 - Georgia State University
Program for Sunday, June 14



Time    Event Location
7 - 8 a.m. Breakfast   Rialto Lobby
8 - 9:30 a.m. Plenary Session VII:
Achieving Excellence in Teaching

Session Chair:
Ken Bernhardt, Georgia State
  • Michael Ahearne, University of Houston
  • Peter Dacin, Queen's University
  • Mark Houston, TCU
  • Rohit Deshpande, Harvard
Aderhold Learning Center
Room 24
9:30 - 9:45 a.m. Break
9:45 - 11 a.m. Plenary Session VIII:
Message from Young Scholars

Session Chair
Dan Bello, Georgia State

  • Natalie Mizik, Columbia University
  • S. Sriram, University of Michigan
  • Rajkumar Venkatesan, University of Virginia
  • Americus Reed, University of Pennsylvania
  • Stefan Stremersch, Erasmus University Rotterdam
Aderhold Learning Center
Room 24
 11 a.m. - 12 noon Plenary Session IX:
From the Dean's Viewpoint

Session Chair
William Perreault, University of North Carolina

  • Rajiv Grover, University of Memphis
  • Eli Jones, Louisiana State University
  • David Stewart, University of California - Riverside
Aderhold Learning Center
Room 24
 12 noon onwards  Boxed lunch & Departure Aderhold Learning Center
Atrium