vol. XXI no. 2 REWIRING HOW COMPANIES RELATE TO SOCIETY Exploring a New Economic Model and Its Impact on Business Education   CONTENTS Connected Capitalism: Beyond the Bottom Line Milton Friedman once said that business had no other responsibility than to make money. Not so according to Neville Isdell, former chairman and CEO of The Coca-Cola Company. Find out what’s behind “connected capitalism,” Isdell’s 21st-century approach aimed at making businesses prosper and communities flourish. Corporate Responsibility: Good Will, Good Business A new wave of thinking has come to the C-Suite. Steve Olson, director of Robinson’s Center for Ethics and Corporate Responsibility, says that more corporate leaders are recognizing that a good reputation can also increase revenue. Business on the Brink It’s a different world than it was a year ago. The economic crisis has made people rethink how business should operate. Sit in with Robinson Dean H. Fenwick Huss and a cross section of business leaders and academics as they discuss how business schools must change to prepare the next generation of leaders. Philanthrocapitalism: Using Sound Business Strategies to Save the World Philanthropy today involves much more than the simple act of giving. It combines a spirit of generosity with sound business principles and has attracted many of the world’s richest and most famous. And, according to Matthew Bishop, author and New York bureau chief for the Economist, these people may very well save the world. Bill Curry's Lessons in Leadership Remembering Eleanor Barnes Curry.

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